King C. Gillette contacted us to create a Christmas campaign promoting the perfect gift for men. The goal is to highlight how King C. Gillette products are the ideal choice to surprise and pamper men during the holiday season. Campaign Objective: Promote the Gillette gift idea for Christmas, focusing on the premium shaving experience for men who want the best in terms of comfort and performance. We collaborated with major influencers in the entertainment sector: Matteo Diamante, Leonardo Calderone, and Mattia Magosso. We created 3 custom-made content pieces! With the support of our creative team, we developed a brief perfectly aligned with the client’s objectives, building a distinctive brand image. Each piece of content highlights the premium shaving experience with King C. Gillette.