SWIFFER

Swiffer asked us to share how their products have become indispensable in everyday cleaning.

With their ability to simplify every task, Swiffer is much more than just a household cleaning ally.

Additionally, this campaign was launched in conjunction with a special new color for the products: pink, to highlight the importance of breast and gynecological cancer prevention.

We collaborated with a major influencer in the home sector, Concetta Rea.

We created 8 custom-made content pieces!
With the support of our creative team, we developed a personalized advertising brief,
aligned with the client’s objectives, building a distinctive brand image.

Interactions

Reach: 40,370 views
Reel Interactions: 76,523
Engagement Rate: 1.5%